SOLUTIONS FOR TEST OF SUPREM PENETRATION ABILITY OF
            COMPETITORS ON INTERNATIONAL MARKETS

                                 Iuliana Cenar, Associate Professor PhD
                                “1 Decembrie 1918” University Alba Iulia
                                       cenar_iuliana@yahoo.com


ABSTRACT: Globalization is a phenomenon that occurs extensively in the current period. This
process entails extensive and the need to consider that entities survival depends on the ability to
access external markets. The paper forms by diagnosis internationalization of entities pretense
ways of access external markets, of course each with strengths and weaknesses. I considered that
such a measure is useful to any entity that and NNRTI survival wants a competitive environment
bitter.

Key words: globalization, entities survival, competitive ability, strategy

Jel codes: M31